We are working on the future of mobile payments in Europe.

2021

The Year of Value-Added Mobile Payment

Vorbestellen und vorbezahlen bei Edeka Südwest
November 2021

Pre-order and pre-pay with Edeka Südwest

Germany’s largest EDEKA group, EDEKA Südwest, integrates Bluecode as a means of payment into two of its apps, the „Markt-Bäckerei“ and „Frühstücks-App“. The apps let users and employees pre-order and pre-pay for their breakfast and snacks.

Die erste Bluecode-fähige Händler-App Deutschlands
November 2021

The first major Bluecode-capable retail app

German drugstore chain Müller launches its own App, Müller Pay. Thanks to Bluecode, the app can be used as a means of payment in every Müller store in Austria and Germany. Müller is the first major German retailer to integrate Bluecode into its own app.

TSG Hoffenheim integriert Bluecode in App und Stadion
September 2021

TSG Hoffenheim adopts Bluecode in their app and stadium

German soccer club TSG Hoffenheim is the latest Bundesliga club to begin accepting Bluecode payments. Fans can now use the TSG app to make cashless payments and benefit from value-added services at the same time.

Partnerschaft mit 300 Hypo OÖ-Instituten
August 2021

A partnership with more than 300 Hypo OÖ financial institutions

With Hypo Oberösterreich and its 300 sister institutions, Bluecode gains another important partner bank for its European payment network. Hypo Oberösterreich clients can directly connect their checking accounts with the Bluecode app and any other Bluecode-capable app.

15 Millionen Huawei-Kund:innen im Bluecode-Netz
June 2021

Bluecode access for more than 15 million Huawei users

Bluecode and Huawei partner up, giving access to the Bluecode network to more than 15 million Huawei users. They can now use Huawei Pay at any Bluecode merchant. Details.

Tickets, Merchandise und mehr in der KSC-App
May 2021

Tickets, merchandise and more with the KSC app

German second-league club Karlsruher SC adopts Bluecode as payment option in their app and stadium checkout systems, following suit after Bundesliga clubs 1. FC Köln and FC Augsburg.

Millionen Investment der Familie Hopp
April 2021

Family Hopp makes million-Euro investment

Daniel and Oliver Hopp‘s Hopp Family Office invests 20 million Euro in the European payment solution Bluecode.

Rossmann bietet Bezahlen per Bluecode an
March 2021

Rossmann accepts Bluecode payments

German drugstore chain Rossmann now accepts Bluecode payments in all of their 2,200 stores in Germany.

jö&GO!: Bezahlen und Ös sammeln in nur einem Scan
February 2021

jö&GO!: Collecting Ös and payment within a single scan

Bluecode and jö Bonusclub launch jö&GO! The app of Austria’s biggest customer loyalty platform unites the value-added services of the jö-Karte with mobile payment via Bluecode in one app.

Neue Partner-Banken
January 2021

New partner banks

Bluecode gains multiple Austrian banks as its partners. More than half of Austrian banks now cooperate, including the Raiffeisen banks, the 3-bank group of BKS, BTV, and Oberbank, all of the Volksbanken, the Ärzte- und Apothekerbank, multiple Hypo banks, the Hello Bank, the Bank Burgenland, the Bankhaus Schelhammer & Schattera, and Bank99.

2020

Bluecode Continues to Drive Mobile Payment

Gem2Go integriert Bluecode in seine Gemeinde-App
August 2020

Pay by smartphone in your own community

Gem2GO integrates Bluecode into their community app for Austrian local townships and further develops the digitalization of local commerce in rural areas. Around 2,100 townships are listed in the app.

Kontaktloses Bezahlen in Covid-19-Zeiten
April 2020

Contactless payment in times of Covid-19

Driven by the Covid-19 pandemic, Bluecode continues to further develop and offer contactless and cashless payment in grocery stores, drug stores, bakeries, pharmacies, and many more.

2019

Bluecode Gains New Friends

Die EMPSA-Mitglieder auf einen Blick

One step closer

Bluecodes teams up with ten leading European payment systems – the European Payment Systems Association (EMPSA) was born. Since its establishment, EMPSA has been working on a European payment vision, the establishment of a payment system for Europeans that is developed in accordance with European standards. The goal: European value-added mobile payment that is accessible across Europe and acts as a counterweight to non-European payment systems. As of 2022, EMPSA consists of fourteen mobile payment providers.

2018

Bluecode Access for more than 700 Million Alipay Users

Erschließung asiatischer Kaufkraft für heimische Händler

Tapping Asian purchasing power

Starting in 2018, Alipay users have access to the Bluecode network, thanks to a cooperation between the Asian payment giant and the European upstart. Soon after, an expansion into German is achieved, a development that sends waves throughout Europe’s payment landscape.

2017

Mission Europe!

Bluecode App

Value-driven mobile payment by and for Europeans

Driven by his experiences in Silicon Valley, CEO Christian Pirkner starts to establish a new European payment scheme – the first of its kind. It is based on Bluecode’s predecessor, Secure Payment Technologies.

The leading provider of value-based mobile payment

Soon after, Austrian and German banks realize the need for European payment solutions and join the new payment scheme. Today, Bluecode users benefits from an extensive network that is accepted at more than 85 % of Austria’s food retailers.

2017

Mission Europe!

Offering mobile payment combined with value-added services from and for Europe - that is Christian Pirkner's Mission, which he has been pursuing since its foundation.

The first European payment scheme

Before starting Bluecode, Christian lived in Silicon Valley, where he led his two previous startups to highly successful exits. His companies were responsible for path breaking innovations such as digital media recognition, music playlisting and video distribution serving clients such as Microsoft, Apple, Sony, Shazam and Netflix. When he came back to Austria he founded Bluecode, the first European payment scheme.

Bluecode App

The bluecode family grows

The banking sector soon recognizes the need to promote European solutions and the first German and Austrian banks join the Bluecode payment scheme.

Leading in offering value-added mobile payments

The company is growing and app users are happy about the nationwide Bluecode acceptance at 85 % of all food stores in Austria (among others at Billa, Bipa, Merkur and the Spar Austria Group as well as the Globus Group and at Konsum in Germany)

2018

Over 700 Mio. Alipay users benefit from Bluecode

Since 2018, Alipay users have also been benefiting from the cooperation between Bluecode and the Asian payment giant. An expansion into the German market took place in the same year. This development was not only noticeable in Germany, but also throughout Europe.

Bluecode Alipay

2019

Bluecode makes new friends in Europe

Bluecode joins forces with ten leading European payment systems. The European Mobile Payment System Association (EMPSA) was born and has been working together on the European vision ever since. The future of mobile payments.

The vision one step closer

What the ECB and the Deutsche Bundesbank had vehemently called for in recent months is becoming reality: an independent payment scheme according to European standards.

Bluecode Team

EMPSA members

Members of the EMPSA are Bankomat Pay in Italy, Bancontact Payconiq in Belgium, Bankart in Slovenia, Blik in Poland, Bluecode in Germany and Austria, MobilePay in Denmark and Finland, Plick by PayDo in Italy, SIBS in Portugal, Swish in Sweden, TWINT in Switzerland and VIPPS in Norway.

Our values

Simplicity

Simplicity

We make complex things simple and easy to understand.

Growth

Growth

We focus on continuous innovation and grow by working hand in hand with our users and partners.

Transparency

Transparency

We are fair and transparent in all our actions and avoid small print.

Fun

Fun

We all believe that it is important to have fun at work while being the best.

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